Cresso Health has announced the acquisition of GPS Insurance, marking a significant step in expanding its health insurance distribution network. This merger positions Cresso Health to strengthen its presence in the state and enhance its offerings for individual health plan markets. Notably, Florida cities continue to attract new residents, which may further increase demand for comprehensive health insurance solutions.
Cresso Health Acquisition of GPS Insurance: Details and Impact
The Cresso Health acquisition of GPS Insurance was confirmed in September 2025. Both companies operate in the health insurance sector, with Cresso Health providing sales and marketing solutions for insurance carriers, and GPS Insurance acting as a distributor for health insurance products across Florida.
Financial terms of the deal were not disclosed by either party. However, the integration will result in a combined workforce of over 250 insurance agents, serving clients throughout the state and beyond.
Expansion of Health Insurance Distribution in Florida
By acquiring GPS Insurance, Cresso Health gains an expanded field presence in Florida. The move is expected to improve the company’s ability to reach more individuals seeking health insurance coverage, particularly in the competitive individual health plan market. This trend aligns with the broader migration patterns, as seen in the increasing number of people relocating from New York to Florida for better opportunities and lifestyle.
According to a press release, GPS Insurance will benefit from Cresso Health’s technological platforms, marketing resources, and compliance support. This partnership aims to provide a broader portfolio of insurance products from leading national carriers.
Benefits for Cresso Health and GPS Insurance Clients
The merger allows both organizations to offer enhanced services, including:
- Access to advanced distribution infrastructure
- Improved marketing and compliance tools
- A wider selection of health insurance products
- Support from a larger team of experienced agents
Leadership Statements on the Acquisition
Kevin Reich, founder of GPS Insurance, emphasized the shared commitment between the two companies to prioritize customer needs. He stated that the partnership will help clients navigate the evolving medical insurance environment more effectively.
Frank Pistone, CEO of Cresso Health, expressed confidence that the acquisition will accelerate Cresso Health’s mission to operate as an omni-channel, multi-product platform. He highlighted the goal of better serving the individual health plan market through this expanded collaboration.
Cresso Health’s Growth and Market Position
Cresso Health entered the U.S. market in August 2024, focusing on marketing and distributing health insurance policies through independent agents. The company is backed by Cypress Ridge Capital, a New York-based investment firm specializing in healthcare. As Port St. Lucie attracts homebuyers from major metros, the need for robust health insurance distribution networks in the area is expected to grow.
This acquisition signals Cresso Health’s intent to grow its footprint in Florida and strengthen its role as a key distributor in the health insurance sector.
GPS Insurance’s Role in Florida’s Insurance Market
GPS Insurance has built a reputation as a trusted distributor of health insurance products in Florida. Its network of agents and established client base complement Cresso Health’s strategic objectives.
The integration is expected to create new opportunities for agents and customers, offering more choices and improved support across the state.
Industry Context: Trends in Health Insurance Distribution
The health insurance industry in Florida is marked by ongoing changes in regulations, technology, and consumer expectations. Companies are increasingly turning to mergers and acquisitions to expand their reach and enhance service capabilities.
Technological platforms and compliance tools have become essential for insurance distributors to remain competitive. The Cresso Health acquisition of GPS Insurance reflects these broader industry trends.
Key Facts About the Acquisition
- Cresso Health acquired GPS Insurance in September 2025
- The combined company will have over 250 agents
- Financial details of the transaction remain undisclosed
- GPS Insurance is based in Florida and serves the state’s health insurance market
- Cresso Health is backed by Cypress Ridge Capital
Frequently Asked Questions About Cresso Health Acquisition of GPS Insurance
What is the Cresso Health acquisition of GPS Insurance?
The Cresso Health acquisition of GPS Insurance is a business merger where Cresso Health, a health insurance sales and marketing provider, purchased GPS Insurance, a Florida-based health insurance distributor. The deal aims to expand Cresso Health’s presence and improve insurance distribution in Florida.
How many agents will Cresso Health and GPS Insurance have after the merger?
After the merger, the combined company will have more than 250 insurance agents. These agents will serve clients throughout Florida and potentially in other markets.
Are there changes for existing GPS Insurance customers in Florida?
Current GPS Insurance customers in Florida will continue to receive services from their agents. They may also benefit from new technology, more insurance options, and additional support provided by Cresso Health.
Can you buy health insurance directly from Cresso Health in Port St. Lucie?
Cresso Health works through a network of independent agents, including those in Port St. Lucie. Residents can contact local agents to explore health insurance options offered by Cresso Health and GPS Insurance.
Where are GPS Insurance and Cresso Health based?
GPS Insurance is based in Florida, serving the state’s health insurance market. Cresso Health is a U.S.-based company with a growing presence in Florida following this acquisition.
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